Know Market Intelligence

Unit 1
Harrowdene Office Park
Western Services Road
Woodmead
South Africa

Postal Address
PO Box 51537
Raedene
South Africa 2124

Tel: +27 (011) 463 3495

web site: www.rpi.co.za
e-mail: nielv@rpi.co.za

For further information please contact Niel Victor

Background

• Founded 2005
• Members of ESOMAR

Company Resources

• Over 145 full time staff
• Over 400 interviewers and auditors in South Africa
• 90+ CATI stations
• Head office in Johannesburg
• Data collection coverage across Southern Africa with access to resources in Central, Eastern and Western Africa

Methodologies

Quantitative

• Face to Face
• Telephone Call Centre
• Central Venue
• Mystery Shopping
• Online / email / SMS

Qualitative

• Two fully equipped venues
• Focus Groups
• Depth Interviews
• Psychographic evaluations
• Ethnographic and Vox Pop observations

Market Sectors

• Financial Services
• Automotive
• White and Brown Goods
• Media
• Retail
• Leisure
• FMCG
• Telecommunications

Types of Research

• Retail and Category Management
• FMCG
• Retail Audits
• Compliance Measurement
• Geographical Plotting