Add Value Research Finland Oy

Contacts

Pohjoinen makasiinikatu 4
FI-00130 Helsinki

Phone: +358-9-34 24 900

Web: www.addvalue.fi

Pekka Törrönen, Managing director pekka.torronen@addvalue.fi

Juha Ala-Lipasti, Deputy Managing director juha.ala-lipasti@addvalue.fi

Background

• Founded in 2001
• Member of ESOMAR
• Offices in Helsinki and Turku

Company Resources

• Full-service agency pursuing into deep customer understanding
• 16 full-time employees
• 16 CATI stations
• In-house data processing, coding and advanced analytics

Company Structure

• Managing Director: Pekka Törrönen
• Directors: Juha Ala-Lipasti, Jussi Fredrikson, Hannu Hemmi, Erkki Korpijaakko, Jaana Kähönen

Fields of Research

• Customer satisfaction and loyalty
• Account management
• Project feedback
• Market potential
• Panels
• Product development
• Pricing
• Segmentation
• Corporate Image and identity
• Brand
• BtoB & BtoC

Methods of Research

• CATI
• Mail
• Panel
• Qualitative
• Domestic and International