Greece Global
Link International
BACKGROUND
- Member of ESOMAR.
- Member of QRCA
- Member of MSPA
- Member of Association of Greek Market and Opinion Research
Companies.
- Member of International Qualitative.
- Greek Institute of Marketing.
- Founded 1989.
COMPANY RESOURCES
- Full service agency, formed to meet the growing need for marketing
input and actionable results from research.
- Staffed by well-educated and enthusiastic executives.
- Own fieldforce of:
- 150 consumer interviewers, all high school graduates, some
with university education.
- 18 executive interviewers, all university graduates with
the necessary presence and skill to elicit information from
business respondents.
- in-house CATI and CAPI services.
COMPANY STRUCTURE
- Managing Director - Constantine Sigalos
- Qualitative Research Director - Roula Kalafati
- Quantitative Research Director - Harris Papas
- Continuous Research Director - Irene Bogiatzi
- Customer Relationship Research - George Kouridakis
- Statistician - Maria Giakoumatou
- Business Development Director - Tina Tripsa
- Field Director - Amalia Tsitsiringou
- IT Manager - Tassos Deftereos
- Research Manager - Maria Louisa Konstantinidou
FIELDS OF RESEARCH
Consumer marketing research
- usage and attitude studies.
- product testing, new product development.
- tracking studies.
- advertising research.
- pricing/promotions research.
- packaging tests.
- sponsorship research.
- customer satisfaction research.
Social and political research
Business/Industrial research
Media research
Qualitative research:
- projective techniques.
- enabling techniques.
- closed-circuit TV viewing studio.
- one-way mirror.
- simultaneous translation.
CONTACTS
Salonica Branch Office
9 Kilsouras Street
Aristotelous Square
Salonica 546 31
Phone: (+30) 2310 223349
For problem-solving research tailor-made to the particular requirements
of the client: Constantine Sigalos
GLOBAL LINK INTERNATIONAL MARKETING RESEARCH OFFICE
Global House
5 Konitsis Street & Kifissias Avenue
151 25 Marousi
Athens, Greece
Phone: (+30) 210 6128800-9
Fax: (+30) 210 6128810
e-mail: globallink@globallink.gr
web site: www.globallink.gr
|
