Sweden &
Scandinavia MarketWatch
MarketWatch Scandinavia
Box 5576
114 85 Stockholm
Sweden
Phone: (+46) 8-50612400
Fax: (+46) 8-50612441
E-Mail: info@marketwatch.se
Website: www.marketwatch.se
Visiting Address:
Birger Jarlsgatan 18D
Stockholm
COMPANY RESOURCES
- Specialises in information for communication decisions, with
departments for Media Research, Ad Research and Brand Research.
- Nationwide fieldforce that offers all research-types: face
to face (100 interviews), telephone (50 CATI-stations), internet
and postal interviews.
- Qualitative studies (facility with one-way-mirror).
COMPANY STRUCTURE
Managing Director
Senior Researchers
- Magnus Linde
- Lena Israelsson
- Rikard Lundberg
- Ulf Dahlqvist
Project Managers
- Anna Stode
- Emma Gottlieb
- Lennart Andersson
- Eva Hansson
- Elisabeth Forslund
- Elin Mannheimer
- Ingalill Axdal
Field and Data Services
- Charlotte Sjoberg
- Sara Andersson
- Per von Dolwitz
- Susanna Tiainen
TYPES OF RESEARCH
Qualitative
- Focus groups
- In-depth interviews
- Desk research
Quantitative
- Consumer market research
- Advertising and packaging tests
- Product and concept testing
- Image studies
- International studies
- Business-to-business research
- Customer satisfaction studies
- Market mapping and segmentation
- Brand research
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